When Compass Culinary approached our Create team to overhaul its corporate gifting strategy, it had three objectives in mind. It wanted a consistent approach to gift giving, a solution that was sustainable and the ability to personalise each gift to make it truly special. Our Regenerate team collaborated with Create to meet these goals and deliver the perfect solution.
We sourced reusable, sustainable boxes that could be customised to reflect the individuality of each gift. These durable boxes aligned with Compass’s eco-friendly values and could easily be repurposed, ensuring that its sustainability goal was met. The boxes were designed with longevity in mind, reducing waste and creating a more environmentally conscious gifting option.
To achieve the personalisation aspect, our Regenerate team used laser engraving to add custom touches to each box, whether it was Compass branding or a personalised message for the recipient. The laser-engraving process not only added a personal element but also allowed for rapid customisation, enabling Compass to turn gifts around quickly and efficiently.
This new approach has become a hit, with Compass now using these custom boxes to send gifts to clients across the board. The feedback has been overwhelmingly positive, with recipients appreciating both the thoughtful personalisation and the sustainable packaging.
The collaboration between our Create and Regenerate teams highlights how innovative design and eco-friendly practices can come together to deliver solutions that are not only functional but also meaningful and environmentally responsible. Compass now has a gifting process that is consistent, sustainable and personal – a perfect reflection of its values.
